Terry Towel
Latest Innovations in Terry Towel Production in Solapur in 2025

Latest Innovations in Terry Towel Production in Solapur in 2025


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It’s just a towel. However, it’s also famous around the world.

A terry towel in Solapur (traditionally known as the Solapuri terry towels) is a registered product under the Geographical Indication (GI) Status. 

If you see your product enlisted under this GI status, then it makes the product unique due to a region or location. You cannot achieve this quality or just replicate it in a snap when the place of origin changes.

Therefore, you need Solapur’s towel manufacturers to provide you with authentic Solapuri towels. 

Solapur is known as the towel city of India, which produces international-grade terry towels using nothing but the age-old traditional methods.

Did it change though, if we’re considering the unavoidable digital landscape we have carved for ourselves and our industries?

We can learn more about this matter by reading this post.

What Is There to Know about the Terry Towels from Solapur 

By origin, a terry towel particularly from Solapur is known as an allied product of the jacquard chaddars, which is a cotton blanket, also produced and used widely. Naturally, this application gave way to making it a popular item. 

Considering its definition, a terry towel is a thick, absorbent, soft towel, mainly made of cotton. It may come in different materials. 

You can recognise a terry towel by its unique warp beams,  which are two in number. The base of the towel is formed by the ground warp that gives you the main body of the towel. The pile warp helps in creating the loops of threads, which additionally stand up off the base of the towel, giving the product the grippy, textured pattern, which is its signature quality. 

The terry towel manufacturers in India produce quality towels in such a variety that they are not only popular in the Indian markets but also exported to the whole world. 

In fact, you have statistics that state more than 50% of the world’s terry towels are exported from this nation. 

Let’s find out what production techniques these manufacturers use to create these unique products with uncompromised popularity.

Modern Innovations that Drive Terry Towel Manufacture and Export

When we want to talk about innovation, we should take a look at how manufacturing of the terry towel began in Solapur more than 200 years ago. 

Mostly, these towels have been made by hand in the inception phase. Then came the power looms and the shuttle looms in the mid-1900s. 

Presently, a large portion of the Solapuri towel manufacturers use traditional shuttle looms to produce these towels. 

Along with that, Solapur has a community of artisans who work in terry towel manufacturing in the handloom segment. 

This factor means a significant part of terry towels are woven by hand following strictly traditional methods even today. 

With this productivity, Solapur makes around 2,00,000 kilograms of terry towels in a single day. 

Yes, you read that correctly. 

Although towel manufacturers in Solapur ‘meaningfully’ depend on traditional methods both the manual and the machine-generated ways, companies in the market are adopting new technologies to boost production and manufacturing in effective ways. 

New highlights show us that manufacturers are moving more towards sustainable practices. Of course, this has become possible by making other modifications to the manufacturing processes. 

Go through these points below to learn about them:

The Incorporation of the Latest Machines to Make the Best Terry Towels

Machines make sense because this is the digital age. 

While that’s the case for manufacturing in most industries, the manual workforce is dominant in many manufacturers if you are inquisitive about how the world works.  

Digitisation is a happening reality in the core principles of industrial workforces these days. However, we might see a different approach with the manufacture of the terry towel in Solapur in contemporary times. 

As mentioned earlier, manufacturers in Solapur usually use power looms and handlooms to produce terry towels. 

While these traditional power looms are essentially machines, they are not digital. 

This is where the more modern shuttle looms make an entry. 

Not all shuttle looms are digital though. However, many of them come with digital components. 

Well, many shuttle looms operate in a mechanical way. However, modern innovations are bringing into the market shuttle looms with computerized controls. You can define these machines as digitised shuttle looms because they basically work by digital systems. 

Of course, automation is a rising trend in the world and it’s already in the mainstream workforce in many areas. Although you get automated shuttle looms, you may not want to consider them as fully digitised looms but machines with digital extensions.  

With that, the electronic looms share a large part of the market because of their relatively easy-to-use operational features. 

Alternative Manufacturing Techniques

Think of the days when we didn’t have smartphones or digital signage options. 

Now the picture has changed.  

You might need to understand that making terry towels is a work of art, which is further enhanced by digital reality.  

Statistics have found out that the sale of the towels peaked with the use of digitally powered machines or extensions to manufacture these products. 

In the old days, terry towels were woven, designed, and manufactured completely by hand. Artisans used to work on them for hours. Implementing designs manually (by hand) is a tedious process, which involves more patience and time. 

Designing terry towels this way might not end up in even designs, proper layouts, or ‘almost identical’ products (a necessity for large manufacturers).

Plus, you might want to invest more time in damage control. 

Thanks to today’s digitally trained artisans, making effective terry towel designs, quality checks, and implementation of eye-catching designs is easier these days. 

With the aid of graphic design software, making customised terry towels is almost effortless now.

With the aid of graphic design software, making customised terry towels is almost effortless now. Custom-made terry towels are a trend at this time because people and businesses want meaningful and inspiring designs in towels.  

Luckily, digital illustration gives manufacturers an advantage in manufacturing more eye-catching terry towels and that too faster.

Solapur Towel Manufacturers Prioritise Sustainable Procedures

Solapur’s terry towel manufacturers are definitely concerned about the environment and that’s understandable because how they designed the manufacturing process in recent times provided the digital reality. 

Making cotton towels is a periodic process, involving many phases. This is where using heavy machinery might be a mandated process. 

However, large machines are power-hungry and can significantly contribute to the pollution of the environment and the increased carbon footprint of the towel manufacturer.  

Modern towel manufacturers in India are focused on creating sustainable practices by leveraging effective machine operations. This is where most manufacturers take advantage of the modern shuttle looms. 

By effectively organising the bulk manufacturing process and increasing the use of digital shuttle looms, manufacturers can effectively minimise power consumption to reduce carbon footprints as well. 

Added to that, the use of eco-friendly products reduced the processing needs of the shuttle looms, resulting in lower carbon emissions. 

Making Towels with Eco-Friendly Materials Is an Unstoppable Trend

Although this is a factor that the world follows in almost every consumer product, terry towels, since their inception, have mostly been eco-friendly. 

How can you state cotton is not an eco-friendly product? You can’t. 

Modern terry towels are basically made of eco-friendly materials, which are extended by using a variety of these materials. 

Cotton-made terry towels are the dominant materials used for these towels. However, you can get other eco-friendly products, such as bamboo to make alternative terry towels with the sustainability feature intact.  

With that, manufacturers are prioritising the use of recycled, eco-friendly materials to make towels, which gives way to increasing the diversity of these products. 

Moreover, using recycled products has a significant impact on the sustainability practices of leading towel manufacturers.

A Quick Look at the Towel Industry: How Productive Ideas Are Synthesised by Industry Leaders

We might be seeing more surprising innovations in the manufacturing of terry towels in the future.  

If you can go through what the VTT Summit focused on, you might find out that industry leaders from around the globe came together to find effective and sustainable solutions for towel manufacturing in the future. 

At this summit, you could see many countries of the world along with thousands of customers participating in elaborating on statistics, trends, and insights on manufacturing, export, import, and the incorporation of more innovation in the industry.  

Thanks to summits like this, the terry towel industry might see better aspects in the future, which might positively impact the country’s textile sector in an indirect way.

To Conclude: How We Became Popular as a Modern Towel Manufacturer

Known as Vertex Textile Industries, we are known among our competitors as a terry towel manufacturer in India that has a vision towards utility and a refined taste for innovation. 

We made the terry towels in Solapur more popular by customising them for the diverse needs of people and businesses. 

Want to know more about how we make attractive but useful towels? You are welcome to browse our website or ring us anytime you feel like.

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